WWF's main priorities are climate change, forests, freshwater, marine, rare species and toxics
"Globally, the WWF network is focusing on six major issues: climate change, forests, freshwater, living seas, rare species and toxics." Andrew Lee, Director of Policy, WWF-UK
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The issues we work on
WWF's conservation work is set out in long-term programmes covering critical themes of global importance. The WWF network is focusing on the following five priority themes:
  • climate change;

  • forests;

  • freshwater;

  • marine and coasts; and

  • endangered species.

In response to some of the 'root causes' of biodiversity loss - such as the expansion of consumption and production patterns and the under-valuation of environmental goods and services - WWF-UK is focussing on seven areas that make up our levers for long-term change programme. These are:
  • agriculture and rural development

  • companies and finance;

  • ecological footprint;

  • economics, trade and investment;

  • international development policy;

  • oil and gas; and

  • UK social change.
Find out more
For further information about WWF's priorities, see our Global Conservation Programme 2001/2002 (3MB) or download a PDF file of Our key issues leaflet