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Our challenges

Nordland, Norway

We’ve seen first-hand how the health and security of people, wildlife and the environment are all interlinked.

Our passion for safeguarding the natural world has to be backed up by other environmental action.

Tackling the urgent threat of climate change and promoting sustainable use of resources by helping to change the way we live are just some of the ways we're helping develop a world where people and wildlife thrive.

Climate change

The planet has warmed by an average of nearly 1ºC in the past century. This might not sound much, but on a global scale that's a huge increase that's creating big problems for people and wildlife.

As the planet heats, climate patterns change, with more extreme and unpredictable weather across the world. Many places will be hotter, some colder. Some wetter, others drier.

Discover more about climate change

Illegal wildlife trade

The illegal wildlife trade is a vital and urgent part of our work at WWF.

Illegal wildlife trade is one of the biggest threats to the survival of some of the world’s most threatened species. In fact it’s second only to habitat destruction as a cause of loss for many species.

Worryingly - there's been an unprecedented spike in illegal wildlife trade across the world in recent years.

Discover more about the illegal wildlife trade


Our forests are in crisis. We've lost half the world's forests, and only a tenth of what remains is protected. Each year we lose another area the size of England.

Forests are home to as much as 90% of the world’s land-based animal and plant life. They provide food, shelter, fuel and income to 1.6 billion people. Forests also regulate the climate and water cycles and preventing soil erosion

Discover more about forests

Rivers and lakes

Freshwater ecosystems store and clean the water that's essential for people and wildlife.

But we've been careless with this vital resource. In the last century we’ve lost many of the world’s wetlands and their species.

Over the last 50 years, the frequency of severe flooding and the damage caused have increased, partly because of damage to freshwater ecosystems

Discover more about rivers and lakes

Oceans and coasts

On our beautiful blue planet, the sea covers more than 70% of the surface. Far more species live in the oceans than on land.

The marine environment provides livelihoods and food for hundreds of millions of people.

Only 1.2% of our oceans are officially protected - something that urgently needs to change.

Discover more about our oceans and coasts

Safeguarding wildlife

With nearly a quarter of all mammal species and a third of amphibians threatened with extinction, there’s an urgent need to safeguard wildlife and the places in which they live.

Protecting the world's species and their habitats lies at the heart of our mission to conserve the earth's biodiversity.

Discover more about the wildlife we protect

Changing the way we live

Globally, people are using about 25% more natural resources than the planet can replace. In the UK, we’re consuming three times our fair share of the planet’s natural resources.

We're seeking a One Planet Future where both people and nature thrive within their fair share of what’s available. We are developing a range of One Planet sustainability initiatives to support this goal.

Find out how we're changing the way we live

Poverty and the environment

If we’re going to reduce poverty in the long term, we need to recognise how it’s linked to the environment. We all depend on the services nature provides – but we often take them for granted.

Poorer communities are most affected by ecosystem decline. The livelihoods of more than one billion people depend directly on natural resources.  

Find out more about poverty and the environment