WWF - For a living planet

HSBC

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Fishing boats on ZHANGdu Lake, part of the WWF HSBC Yangtze Programme, China © WWF-Canon / Yifei ZHANG

HSBC - Investing in Nature

In 2002, as part of its global Investing in Nature initiative, HSBC invested £12.7 million in WWF-UK's freshwater programme to help resuscitate three of the world's major rivers and develop a UK model for freshwater management.

Conserving the world's freshwater is one of WWF's key priorities, and HSBC's donation has helped WWF breathe life into three of the world's major rivers. Focusing on the Amazon in Brazil, the Rio Grande on the US/Mexico border and the Yangtze in China the programme has helped to return the natural flow of rivers, secure fresh drinking water for millions of people and protect habitats for fish and other freshwater species. In addition, the programme has also funded many diverse freshwater projects around the UK.

Quote

Companies as well as individuals have a responsibility for the stewardship of this planet, which we hold in trust for the future... If we don't act now, by 2025 over 60 percent of the world's population could face a water shortage.

Sir John Bond, Former Chairman, HSBC

HSBC funded projects

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Latest news

WWF research trip heads into the Amazon

WWF-Brazil has launched a four-week expedition into two little-known and highly-sensitive regions of the Amazon rainforest.

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Businesses, governments and people across the UK are inadvertently contributing to the slow death of some of the world's most iconic rivers, according to a new report by WWF.

Thames faces floods and droughts

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Amazon Squirrel monkey inhabiting the Tumucumaque mountain chain, J Pratginestós/WWF-Brazil

Safeguarding the Amazon is vital for global climate

Protected areas in the Brazilian Amazon have the potential to reduce total carbon emissions from deforestation and forest degradation by 1.1 billion tonnes by 2050, a new report from WWF-Brazil has revealed.

Fishing: Mafia Island © E Parker/WWF-UK

WWF in Tanzania: reefs, banks and pearls

The Tanzanian president, Jakaya Mrisho Kikwete has praised WWF's coastal resources management and sustainable livelihoods programmes in the country, during his official visit to fishing villages in Kilwa to donate internationally-donated equipment.