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WWF and People’s Postcode Lottery have today launched the Green Ambassador Awards 2017, a UK-wide search to find the primary schools, teachers and pupils who are making a real difference for our planet.

The annual awards are part of WWF’s flagship Green Ambassadors scheme, supported by players of People’s Postcode Lottery. The awards showcase the very best examples of schools putting environment and sustainability at the heart of what they do.

Launching the awards, WWF Ambassador and presenter Ben Fogle said “I was lucky to spend much of my childhood outside - my love for nature is something I share with my own children. I feel passionately that all young people should have the chance to explore their connections with nature. The Green Ambassadors scheme, supported by players of People’s Postcode Lottery, is helping a new generation to learn about the environment and find out how they can make a positive difference. I’m thrilled to be supporting the awards and encourage all primary schools, teachers and pupils working on making green their ideas a reality to come forward and tell their story.”

This year there are three categories of award: schools, teacher and green team (primary pupils working together on green projects). For the first time, alongside the UK- wide teacher and green team winners, there will be schools award winners in each UK country (England, Northern Ireland, Wales and Scotland). To enter, please visit:

The School award country winners will each receive £1,000 and the school country runner- ups will each receive £500, thanks to the support of players of People’s Postcode Lottery. This prize money will help boost the green projects highlighted in their application. The Green Team of the year winner and runner up will receive a prize for their school. The Teacher of the year winner and runner up will receive a prize for themselves.

The winners and the runners up will be presented with their awards at special events at their schools in Summer 2017. Dates will be comfirmed once the winners and runners up have been selected.

Cherry Duggan, Head of Schools & Youth at WWF said “Previous Green Ambassadors Awards have shown us some of the remarkable work within UK schools to help the environment, whether growing food sustainably or encouraging wildlife in the school grounds, tackling waste, reducing energy and water consumption, or looking at transport to and from school. There are some real stars out there and we can’t wait to discover them!”

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Editor's notes

For hi-res images:

Ben Fogle image, credit: © Stuart Dunn

For additional imagery please visit: (Password: GA 2017)


Competition dates:

  • Tuesday 7th March 2017 noon - competition launches
  • Thursday 20th April 2017 5pm - competition closes
  • Winners and runners-up to be notified by 1st June 2017
  • Winners to be announced publically on WWF’s Green Ambassadors website by 31st July 2017:

About People’s Postcode Lottery

  • People’s Postcode Lottery is a charity lottery. Players play with their postcodes to win cash prizes, while raising money for charities and good causes across Great Britain and globally
  • A minimum of 30% goes directly to charities and players have raised £175.5 Million for good causes across the country
  • £10 for 10 draws paid monthly in advance with prizes every day. For further prize information visit:
  • Maximum amount a single ticket can win is 10% of the draw revenue to a maximum of £400,000
  • Players can sign up by Direct Debit, credit card or PayPal online at, or by calling 0808 10-9-8-7-6-5
  • Postcode Lottery Limited is regulated by the Gambling Commission under licences Number: 000-000829-N-102511-012 and Number: 000-000829-R-102513-011. Registered office: Titchfield House, 69/85 Tabernacle Street, London, EC2A 4RR    
  • People's Postcode Lottery manages multiple society lotteries promoted by different charities. For details on which society lottery is running each week, visit


About WWF

WWF is one of the world’s largest independent conservation organisations, with more than five million supporters and a global network active in more than one hundred countries. Through our engagement with the public, businesses and government, we focus on safeguarding the natural world, creating solutions to the most serious environmental issues facing our planet, so that people and nature thrive.  Find out more about our work, past and present at


About Green Ambassadors

WWF’s flagship Green Ambassadors scheme, supported by players of People’s Postcode Lottery, aims to inspire and empower green teams to take action for our beautiful planet, championing environmental issues with their peers, delivering green projects at their schools, reaching out to the wider community, and developing lifelong skills along the way. Since September 2011 over 6,300 primary schools across the UK have signed up to Green Ambassadors with a pupil reach of over 2.2 million.


The Green Ambassador Awards 2017 includes three categories:

  • The Schools award which recognises  primary schools that have championed environmental issues across their school - from bringing green issues into lessons alongside the curriculum, to innovative and creative green projects on school grounds, or involving the local community to be more sustainable.
  • The Teacher award which recognises the dedication of individuals within primary schools who have a passion for environment and are supporting young people to be custodians of our planet.
  • The Green Team awards which celebrate the commitment, creativity and achievement of primary pupils working together on green projects at school.

For further information, please contact:

Liz Rossall, Schools and Youth Officer, WWF-UK


Tel: 01483 412494


Simon Forrester, WWF Press Contact


Tel: 07932 755515




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