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Invest in their future

WWF is enabling a growing movement of young people to play an active role in creating the future they want to see in their world.

Equipping the next generation

WWF has a long history of working with young people and educational professionals, with a range of programmes across the globe. By demonstrating how children and young people can take positive actions at home and in their community, we’re encouraging new generations to become environmental champions.

The Our Planet Education and Youth Engagement programme provided a unique opportunity to engage millions of young people around the globe – at school, at home or in their communities – in the wonder of nature. We brought environmental discussions into the classroom and gave young people the tools they need to take action for the future and connect to their local wildlife.

To amplify the important message behind the film David Attenborough: A Life on Our Planet, WWF also created a toolkit for young people to organise and promote their own film screenings at their school or college to generate meaningful engagement, action and commitment to the future of our planet. We also supported and inspired teachers to play a vital role in steering society towards a sustainable future.

Shaping Sustainable Futures

SF Partnership

Our vision is a world where young people across the UK understand the relevance and importance of sustainability for their future careers, have equal access to sustainable career pathway opportunities, and are supported and encouraged to take-up these opportunities by educators, parents, and peers.

In partnership with Villiers Park and Founders4Schools, we are delighted to have received catalytic seed funding from the Evolution Education Trust to engage communities through a new Sustainable Futures Programme and ensure that young people today are equipped to drive, and thrive in, the sustainable world that we are shaping. We are preparing young people for the future job market – not the past – and for the importance and relevance of “sustainable careers” to be embedded in careers education in all schools across the UK.

This exciting programme comprises a mix of sustainability skills training and mentoring for young people, teachers and career leaders along with work experience placements, awareness-raising and a government lobbying component. The ultimate goal is for sustainability to become an embedded component in careers education across all schools in all four nations of the UK. Further philanthropic support is now sought for the programme’s delivery phase, to enable the goal of launching the Sustainable Futures Training Programme nationwide by the end of the 2022-23 academic year.

Sustainable Finance

Sir David Attenborough

Naturalist, broadcaster and WWF-UK ambassador

‘There can be no greater legacy than giving young people the tools they need to save our planet’

To find out how you can support our Sustainable Futures programme and how it can transform the future of our planet, please email philanthropy@wwf.org.uk or call us at (+44) 01483 412424.