The 2030 Circle Programmes: Forests are our greatest hope
2030 Goal
Trillion Trees partner landscapes will see a significant decrease in deforestation with a 60% decline in forest loss since 2020, securing over 104 gigatonnes carbon (equivalent to circa half the carbon stored in the entire Amazon rainforest).
Dawn Chorus from Borneo Jungle
Imagine a world restored...rewilded
A world where every person, business and government plays a determined part in restoring and protecting our natural world for future generations.
There’s a way of safeguarding that world – and it grows itself.
As signs of Earth’s climate crisis become unavoidable, trees are one of nature’s most effective tools in the fight to reduce carbon emissions and build our climate resilience. Our forests are living ecosystems that store carbon while also helping to maintain rainfall, provide habitats for more than half of all species found on land, and support the livelihoods of over a billion people.
There’s a lot more to forests than trees. Forests and wildlife need each other to thrive, and we need forests to tackle the climate crisis. Thanks to the 2030 Circle, through the Trillion Trees programme we’re helping to save a critical life support system for our world.
The story so far
Trillion Trees is a joint venture between three of the world’s largest conservation charities: BirdLife International, Wildlife Conservation Society, and WWF. With a combined network spanning 120 countries, Trillion Trees has the expertise and long-standing relationships with governments, civil society, businesses and local communities to end deforestation and support tree cover where it is needed most.
Since its launch in 2017, Trillion Trees has been supporting initiatives in 29 countries around the world, working towards the protection of 12.5 billion trees and the restoration of 1.5 billion trees to degraded lands.
- We're enabling and supporting the delivery of high-quality restoration, strengthening communities to restore degraded lands where poor soil quality and drought threaten their food and income security.
- We're reconnecting areas of standing forest so that wildlife can move easily through landscapes, promoting positive human-wildlife co-existence.
- We're accelerating restoration work across whole landscapes by building on existing high-quality efforts, creating the conditions and capacity needed, and unlocking financial flows to scale impact.
Our science-led approach has shown that protecting and growing the right trees in the right places has the power to conserve biodiversity, sustain ecosystems, and lift people out of poverty – proving that local innovations in forest conservation can inspire sectoral change.
New for 2025: Ending deforestation in the three tropical forest basins
Our science shows that to halt and reverse the global loss of nature, conservation efforts need transformational partnerships and collective action.
Unsustainable food production is the biggest driver of nature loss and causes 30% of global emissions. To turn things around, we must shift to farming and land use practices that work for nature, people, and the climate. That means rethinking how we grow, consume, trade, and finance food.
WWF is leading the way with a new pathway to help save our forests. This programme will show how global supply chains and financial systems can be transformed to support a healthier planet.
The tropical forests in these regions are the last remaining areas of intact forest in the world. They play a vital role in our global climate: regulating water flows, acting as crucial carbon sinks to tackle emissions, and keeping our planet cool. Locally they provide food, shelter, livelihoods and cultural values – sustaining millions of people and over half the world's terrestrial species.
Our key areas of work
- Protecting and Restoring Forest Lands: Promoting sustainable practices, supporting producers, and working with Indigenous Peoples and Local Communities (IPLCs). This includes supporting IPLCs to manage their forests, secure land rights, strengthen governance, and improve forest laws and enforcement — all while rehabilitating degraded lands and ensuring long-term stewardship.
- Shift Supply Chains with a Focus on China: Aims to reform market standards, enhance traceability, align financing with deforestation and conversion-free (DCF) goals, and tackle illegality—leveraging China’s pivotal role in global commodity markets.
- Elevate DCF on Political, Business, and Public Agendas: Seeking to drive international advocacy, secure corporate commitments, amplify science communications, and empower IPLCs to influence governance and reduce deforestation threats.
By addressing key markets, we aim to show that sustainable supply chains and restored lands can enhance global trade, improve livelihoods and attract investment; creating a sustainable trade system that rewards best practices, improves livelihoods, and takes deforestation risks into account when making financial decisions.
Our bold ambition is that by 2030, all our products – from where they start in the forest to when the arrive on shelves in stores – are supplied without causing deforestation or harming natural habitats.
The 2030 Circle is vital in supporting global forest restoration efforts and tackling the root causes of deforestation, helping us offer a powerful path to protect nature, support communities, and reshape global trade for a more sustainable future.
Thank you
To become a 2030 Circle member or to find out more, please get in touch. Contact Luisa Berry, Senior Philanthropy Manager - 2030 Circle, by email: 2030circle@wwf.org.uk or phone 01483 412492.
There’s still time to make this the decade that we changed course - for climate, for nature, and for future generations. We look forward to hearing from you and finding out how, together, we can secure the future of the natural world.