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What is Gift Aid?

Gift Aid is a scheme which allows charities such as WWF-UK to reclaim basic rate tax paid on any money donated to them by UK tax-payers. 

How does it work? 

As a UK taxpayer you will pay tax on your earnings, savings or pensions, at either a basic rate of 20% or a higher rate of 40%. If you make a donation to charity, this donation will come from money that you have already paid tax on. As a charity, we can reclaim this tax back from the Government. This means that if you donate £10, and use Gift Aid, it’s actually worth £12.50. Which is great news for us! And because this additional money comes to us straight from the government, not out of your pocket, you would still only be giving us £10 of your own money. Which is great news for you! 

Making sure you’ve paid enough tax to use Gift Aid

You can use Gift Aid if the amount of Income Tax and/or Capital Gains Tax you’ve paid in any tax year (from 6th April one year to 5th April the next) covers the amount of tax we will reclaim on your donations. If you have not paid enough tax then it is your responsibility to pay the difference.

For advice on how to check if you’ve paid enough tax to use Gift aid, please visit the HMRC website.

Claiming back higher rate tax 

If you pay higher rate tax, you can also claim the difference between the higher rate of tax (40%) and the basic rate (20%) on the total (gross) value of your donation. 

For more information on claiming back higher rate tax please visit the HMRC website.

Your Details

Title
Address

Your Address


Your Gift Aid Declaration

Please read the statement below and tick the box to make your Gift Aid declaration:


Your Privacy

Your personal details will only be used to provide you with the goods or services you've requested or information you'd reasonably expect or have agreed to.

WWF-UK (including WWF-UK Trading Ltd) will collect data from you to process your donation, provide you with the goods/services you've requested, personalise your supporter experience, or provide you with fundraising and marketing materials (including by post and telephone unless you've told us not to).

Personal details collected this way will only be used to provide you with information you'd reasonably expect or have agreed to, and in accordance with our Privacy Policy. In limited circumstances, this may include using your data, in combination with public data sources, to analyse, research and profile our supporter base, so that our communications with you are more tailored and therefore cost-effective.

You can object to this processing at any time by contacting our Supporter Care team on 01483 426333 or supportercare@wwf.org.uk. We'll keep your personal details safe and won't share them with any other organisations unless they're working on our behalf, or if we're required to by law.

If, at any time, you’d like us to change the way we contact you, please visit wwf.org.uk/change-contact or call Supporter Care on 01483 426333. For full details on how we collect, use and store your personal information, please see our Privacy Policy.

Your Details

Please select the date you stopped being a UK income tax payer and/or capital gains tax payer and we will cancel your gift aid declaration from this date and repay any gift aid we have claimed on your donations from this date back to HMRC on your behalf.

If your address or contact details have changed and you would like to update them, please get in touch with our Supporter Care team through our Contact Us page or call 01483 426333.


Title
Address

Your Address


Your Privacy

Your personal details will only be used to provide you with the goods or services you've requested or information you'd reasonably expect or have agreed to.

WWF-UK (including WWF-UK Trading Ltd) will collect data from you to process your donation, provide you with the goods/services you've requested, personalise your supporter experience, or provide you with fundraising and marketing materials (including by post and telephone unless you've told us not to).

Personal details collected this way will only be used to provide you with information you'd reasonably expect or have agreed to, and in accordance with our Privacy Policy. In limited circumstances, this may include using your data, in combination with public data sources, to analyse, research and profile our supporter base, so that our communications with you are more tailored and therefore cost-effective.

You can object to this processing at any time by contacting our Supporter Care team on 01483 426333 or supportercare@wwf.org.uk. We'll keep your personal details safe and won't share them with any other organisations unless they're working on our behalf, or if we're required to by law.

If, at any time, you’d like us to change the way we contact you, please visit wwf.org.uk/change-contact or call Supporter Care on 01483 426333. For full details on how we collect, use and store your personal information, please see our Privacy Policy.