Why we're working together
The water in our rivers and lakes is vital for people and nature – and one of the biggest challenges of the 21st century is making sure there’s enough to go round.
Already, two-thirds of the world’s population are living in regions of severe water scarcity, and many rivers and wetlands have been badly damaged. As well as threatening people and wildlife, this presents risks to business and economies.
By working with HSBC, we’re demonstrating better ways to manage our most precious resource – so that we can all have the water we need for drinking, cleaning and producing food, goods and energy, while also keeping our life-giving freshwater ecosystems healthy.
What we're doing
We’ve been working with HSBC since 2002.
In 2012, we launched the HSBC Water Programme, in partnership with WaterAid and Earthwatch. Together, we’re working with local authorities, businesses and communities to transform the way water is managed in some of the world’s most important river basins.
The programme focuses on five priority freshwater places – the Yangtze, Ganges and Mekong in Asia, the Mara in Africa, and the Pantanal in South America. Collectively, these basins are home to nearly one billion people as well as iconic and endangered species.
From tackling erosion and pollution to improving water efficiency and promoting sustainable farming and fishing, we’ve helped introduce new practices and policies to protect rivers and bring clean water to millions of people.
“We've been working with WWF for nearly two decades and together we are identifying long-term environmental solutions which bring value to business, people and the planet.”