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WWF UK commissioned Vivid Economics to look at the investments needed to achieve net-zero. The report ‘Keeping us Competitive’ demonstrated that the additional immediate spending needed for climate and nature is far outweighed by the co-benefits, the growth opportunities and, indeed, the costs of inaction. The net-zero transition could yield over £133 bn of annual benefits to the UK. 

Subsequent to the completion of that report but prior to publication, the economic context changed radically and suddenly as a result of the Covid-19 pandemic. This new context strengthens the case for the recommendations of the report, in terms of investment that can support regional jobs, reduce air pollution, and stimulate growth, which are even more vital to keeping the UK competitive.