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At School we want to see you...ROCK IT

Wear it Wild is here and fiercer than ever


Organise a Wear it Wild event at your school for a dress-up day with a difference; it’s the grrreatest school day of the year! A small donation from every pupil in the school can make a big difference.

It’s sure to be a memorable event that everyone can enjoy as well as providing the chance to explore environmental issues. When you sign up you’ll be able to take advantage of our curriculum-linked resources; including assembly ideas, classroom activities and worksheets.


You can Wear it Wild whenever you like! Any day can be a day to get fierce for your world.


Whether it's one classroom, a whole school or an entire school network - everyone can dress as their favourite species and donate


From face painting to animal baking – we’ve got you covered! Check out our educational resourcesfundraising ideas and digital resources. The question is - what kind of fierce outfit will you choose?


Howard Junior School in King’s Lynn, Norfolk is noted for its outstanding range of additional activities, after school clubs and educational visits. There is an ingrained culture of fundraising for worthy causes which easily led the school’s Head Teacher, Mr Gregory Hill, to take part in WWF-UK’s Wear it Wild.

Mr Hill read about Wear it Wild on Twitter and thought “it was an original idea and provided a great opportunity for children to learn about caring for animals, protecting endangered species, as well as wider environmental issues.”

Once the school registered, teachers and children used the time before the event to research and find out more about WWF and the work that they do. The whole school took part in a Wear it Wild, with children and teachers wearing a range of leopard, monkey and lion costumes. Lessons were based around wildlife, with children learning about some of the animal species that are endangered and how WWF are supporting them. What’s more, allowing the children to dress up as animals really brought the lessons to life, ensuring the children were excited and engaged while learning.

“We had worked with WWF on previous schemes, and so we were delighted to get involved with making a Wear it Wild promotional video to encourage other schools to participate.”

As well as the promotional video, children designed fundraising posters, hosted a cake sale and raised more than £200. Mr Hill also shared the school’s “fantastic day” on Twitter to show their wider community how excited and involved the pupils were.

“The day itself was outstanding, with a real community feel about it. In short, it was fun, dynamic and totally amazing.”

Following the fundraising day, Mr Hill was keen to sustain the event’s initial impact over the following months. “We have a giant display screen in our hall, and we used it in assemblies to find out more about WWF and where the funds we raised might be needed most.”

“We also organised a visit from Martin Hill, a well-known zookeeper, big cat expert and children’s author. He helped out with a range of animal themed activities throughout the day.”

Ultimately, however, it was the children who have had the final say: “Wear it Wild worked well because the children could really understand the value of the organisation, and what WWF stand for. Raising funds for them gave them pride and aspiration. We want to be involved again next year – the children loved it, and have already demanded that it is back on the calendar.”

Feel inspired to Wear it Wild?

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