Who we are
WWF is the world’s leading independent conservation organisation. Our mission is to create a world where people and wildlife can thrive together.
To achieve our mission, we're finding ways to help transform the future for the world’s wildlife, rivers, forests and seas; pushing for a reduction in carbon emissions that will avoid catastrophic climate change; and pressing for measures to help people live sustainably, within the means of our one planet.
We’re acting now to make this happen.
Affecting change in six big areas
We’re determined to achieve the greatest impact possible through our work, so we’ve set ourselves six ambitious challenges to meet by 2018 – which we’ve named our ‘six big wins’.
Do it for your planet
The planet is essential. It’s our home. No matter who, what or where you are.
We’re working with passion, inspiration and our supporters to win conservation battles and drive positive change on behalf of our amazing planet. Get involved. Join us.
Working from the UK
We're based here in the UK to ensure that we're working as hard as possible to make the greatest positive impact to our planet from your donations.
In fact you can come visit us. Our UK headquarters - the Living Planet Centre in Woking - has a visitor and education centre so you can pop in and say 'hi'
We also have local offices in Edinburgh and Cardiff to make sure that we're able to make change happen at a local level - no matter where you are in the UK.
The Living Planet Centre
Welcome to the Living Planet Centre, the home of WWF-UK. We're proud to invite you into our world, not only the heart of the charity in the UK, but also a beautiful visitor and education centre.
From family activities and school workshops, to behind-the-scenes tours and venue hire, the Living Planet Centre in Woking has a wonderful range of opportunities and activities to help educate and inspire.
Working with others to make change happen
We're working with people, companies, celebrities, governments and other charities to build a future where people and nature thrive.
We help companies work to change the way they do business and have a positive impact on the natural world. We work with celebrities to amplify our voice and raise more funds. We're working together with governments, other charities and NGOs to join forces and make the biggest impact possible.
And most importantly we work with you - our supporters - to make our planet a better place.
Keep up to date
Contact us
We're here to help.
For a fast answer to your query, why not have a look at our Frequently Asked Questions. Or - if you're after a more bespoke answer - get in contact with us directly.
